Hey @jmj, After I read a article about Tinder Boost and your results with the UK and Australia roll out, I almost shed a tear on how cool/perfect this monetization strategy is. (lol)
Isn't amazing that you can write a few lines of code (ok maybe a lot lol) test something somewhere in your vast user base, find out that it improves matches by 8-10X (if I am not mistaken), provides serious value to your users and you can charge for it separately from Tinder Premium.
Now all you do is roll it out, send a push notification and BOOM! you got a brand new fresh revenue stream coming in. Remarkable! So cool.
@sarahadowney Thanks! We are currently testing prices. We offer packages of 1, 5, and 10 and you get discounts based on the package size you purchase.
An individual Boost costs anywhere from $1.99 - $4.99 depending on your location. Thanks again!
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Wow, this feels like something with a lot of power under the hood of which you don't see any. Because it's programmed beautifully. Prices seem high though, but I'm no pricing expert here
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