SIGNAL
Nightly audience intelligence for Studios and Publishers
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SIGNAL - Nightly audience intelligence for Studios and Publishers

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Signal is the pro version of the Skip The Critics engine, built for Studios, Publishers, PR teams and the analysts who report to them. Every title is scored nightly from real audience conversation, with the sample size beside every number. Put a title on a watchlist and get a morning briefing on what moved and why. Pin a trailer or a patch and see the 72-hour lift. Comp sets, benchmarks, a release-week projection, talent and brand trackers, and branded PDF reports that send themselves.

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Hey Product Hunt, I'm Chris. I run Skip The Critics, a site that scores Movies, TV Shows and Video Games from what people are actually saying about them online. Every night we process REAL people's conversations about those titles on Social Media, read the reactions from people who actually watched or played the thing, and turn them into a score and a plain-English summary of what people liked, what they didn't, where they're split, and a full breakdown. Signal is our new PRO version of the same engine, built for Studios, Publishers, PR teams and the analysts who report to them. Same nightly sweep, every title, with the sample size shown next to every number. What you get: - A watchlist and a morning briefing on what moved overnight and why. - Campaign beats. Pin a trailer drop, a review embargo or a patch and see the lift in the conversation over the next 24 hours, 72 hours and 7 days, with a scorecard per beat. - Comp sets with share of voice, benchmarks against similar releases, and a release-week projection. - Brand, franchise and talent trackers, with the talent credits verified so a name only counts on titles the person actually worked on. - Hype tracking for unreleased titles, so you have a number two weeks before release, not a guess. - For games, a Steam publisher view with playtime tiers, refund risk, patch impact and review-bomb detection. - Branded PDF reports and slide decks, client workspaces, and weekly reports that send themselves. Right now the engine tracks about 700 titles across film, TV and games, has scored close to two million audience reactions, and adds around 30,000 more every night. Nothing anyone posts is stored or quoted. The system reads a reaction, keeps the label, and throws the text away. The thing I care about most is that every number comes with its sample size. A 92 from 80 reactions and an 86 from 100,000 are not the same thing, and Signal never pretends they are. It's a paid product with no free tier, because the nightly sweep costs real money to run. Plans start at $99 a month and the first month is 10 percent off. If you work on the release side of film, TV or games, I would love to hear what you would need from this to use it every week. Ask me anything and I'll be here all day. Would love you guys to check it out!