Why I Built Iter
Growing up in a small town in West Germany, I couldn't help but wonder what the world looked like beyond the horizon. Family road trips and vacations across Europe eventually sparked my passion for travel.
My first extended solo trip took me across Asia. Travel planning was limited travel guidebooks, and fragmented info on the internet. I visited incredible places, but if you asked me today to recount those memories, I honestly couldn't tell you much. What I do remember are the moments I never planned: getting lost in a neighborhood, talking with locals, meeting fellow travelers, and discovering places that weren't on anyone's bucket list.
That's when I realized that travel had happened to me. I was moving from place to place instead of truly experiencing them.
Today, we're faced with a different dilemma which is information overload with unlimited travel content, AI generated itineraries, social media, reviews, and recommendations. Finding places isn't hard anymore. Finding places that feel right for you still is.
What if, instead of more information, we were given more context?
That question stayed with me for some time. Eventually, it became the reason I started building Iter.
Iter is built on three fundamentals:
Knowledge: What AI and the internet know.
Personalization: A deep understanding of your interests, pace, and travel style.
Human Perspective: Insights from locals and travelers whose experiences are relevant to you.
Rather than simply optimizing an itinerary and generic experiences, my hope is that Iter helps people remembering more that places they visited.
We've just launched our MVP on the app stores. Feedback from our early users has been valuable, and we're in the process of incorporating their suggestions into our next release in October 2026.
I'll be posting updates, and I'd genuinely love to hear your feedback!
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