Floris Meulensteen

Launched StartupScan.ai on Product Hunt

95% of products launched on Product Hunt never reach product/market fit.

With the rise of AI, I’ve seen the same pattern over and over—especially among early-stage founders: building before validating.

It’s tempting. A strong idea, cutting-edge tools and the energy of innovation often lead straight to development. But:

  • Technology alone doesn’t build a company

  • A beta launch ≠ product/market fit

  • Early enthusiasm ≠ long-term growth

Typical pitfalls:

  • Building without a truly validated pain point

  • Skipping problem/solution fit

  • Assuming early users represent the market

  • No clear path to scale

  • Investing too soon—before the right business model emerges

  • Uncertainty about the current growth phase

That last one is key: many founders don’t actually know what stage they’re in, so their focus is off.

To address this, I developed the Millstone Maturity Model, which distinguishes six stages—from zero customers to market leader.

I’ve turned it into a free self-assessment.
24 questions · 15 minutes · No pitch, no funnel—just reflection.

You’ll get:

  • Clarity on your current growth phase

  • Insight into the biggest gaps

  • Practical next steps

  • A framework to continuously measure progress

Link:
www.startupscan.ai

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