I’m building Traction because “post more content” is terrible advice

I’m building Traction by Tightrope Studio because most small businesses are not losing from a lack of effort.

They are posting, following up, chasing leads, asking for reviews, trying ads, and juggling too many tools.

The real problem is that none of it is connected.

Traction connects content, visibility, leads, follow-up, reputation, and revenue into one guided growth system — so business owners can see what matters today and what action will actually move them closer to booked revenue.

We’re in pre-launch now, and I’d love honest feedback from other makers:

If you ran a local business, what would you want Traction to tell you first when you opened the dashboard?