How do you handle the "same post everywhere" problem when you cross-post?

Something I keep going back and forth on: when you post the same update to several networks, do you send identical text everywhere, or rewrite it for each one?

Identical text is fast, but it reads lazy and a few platforms quietly throttle near-duplicate cross-posts. Rewriting each by hand respects the platform but eats real time, and honestly most days I don't have a fresh angle for X, LinkedIn, Bluesky, Threads and Telegram all at once. So I'd default to copy-paste and feel a little cheap about it.

What's worked for me is a middle path: write the post once as a base, let it fill every platform, then override only the ones that need it. Shorten for X's limit, use the longer room Bluesky gives you, add hashtags where they belong, leave the rest on the base text. Most posts I touch one or two and ship.

I built this into XreplyAI's composer (a scheduler that publishes across 14 platforms from one calendar, one subscription, no per-seat fees) because I wanted it for myself. Free plan, no card: https://www.xreplyai.com/?utm_source=producthunt&utm_medium=social&utm_campaign=feature-2026-06-18

But I'm genuinely curious how others land here. Do you tailor every platform, blast one version everywhere, or just pick one network and skip the rest?