Auto DM on X: turning tweet engagement into conversations automatically

Most people post on X and hope the right person sees it. But when someone likes or retweets your tweet, they've already raised their hand — and almost nobody follows up.

I've been experimenting with auto DMs triggered by tweet engagement: the moment someone likes, replies to, or retweets a specific tweet, they get a short DM. Not a pitch — just a question that opens a conversation.

The conversion dynamic is completely different from cold outreach because there's already context. They engaged with your content first. You're just continuing the thread.

Wrote up how it works, why it converts, and how to set up your first campaign here

Curious — does anyone here use DMs as part of their distribution strategy, or does it feel too aggressive?