Relay - Commerce infrastructure for AI Assistants

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AI Assistants still shop by opening human websites, taking screenshots and spending tokens to read each page. Relay gives them structured commerce options they can discover and compare, then carries a choice into purchase or booking handoff. Live today: 1B+ retail goods, booking across 132 airlines, booking handoff for 1M+ restaurants and 230,000+ events. Built for AI Assistant teams and merchants.

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An AI Assistant can be brilliant at reasoning and still spend too much of that reasoning budget reading a shopping site. One request becomes tabs, screenshots, image tokens, another click and another screenshot. Faster browser infrastructure helps, but the commerce information is still trapped in a human interface. We built Relay to give AI Assistants structured choices across merchants and carry the selected option into a purchase or booking handoff. Relay is live today across retail, flights, restaurants and events. It is an infrastructure layer, not a claim that every transaction finishes inside Relay. If you build AI Assistants or run a merchant business, where does the agent waste the most work today: finding options, comparing them, or getting a choice into the final handoff? We would love to compare notes.