Sevastian Secasiu

Peerloop - Review 3 products, get structured feedback in 24h

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Get structured feedback from reviewers matched to your customer profile. Review 3 products to unlock yours. Reviewers answer up to 10 questions you pick, on clarity, UX, positioning. 24h turnaround. Always free.

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Sevastian Secasiu
built Peerloop because I kept running into the same thing. I'd ship something, post it to Reddit or an indie hackers forum, and get either silence or "looks cool!" Not super helpful when you're trying to figure out if your onboarding makes sense. Paid testers exist but they run $300-500 a round and they're not in the audience I'm building for. What I actually wanted was 15 minutes with someone close to my customer, who could open the product and tell me what's broken. That's what the expertise tags are for, they pair your submission with reviewers who sit closest to the people you're building for. So I built the exchange. You review other people's products, they review yours. The questions are specific (not "any thoughts?"), there's a character minimum so nobody can coast through it, and the whole loop usually closes in under a day. Occasionally you also end up finding your first customer on the way in, and becoming someone else's. Building this solo, using it myself. If you try it, I genuinely want to know what's not working.
Saul Fleischman
"15 minutes with someone close to my customer, who could open the product and tell me what's broken?" (they might say, I mean)

The harder version of that is: what if your customer doesn't know what's broken because they've never seen a working version? How do you think about reviewing products that are solving a problem the reviewer doesn't fully understand yet?
Sevastian Secasiu

@osakasaul That happens, and it's usually the most useful review in the batch.

The questions aren't "does this solution work?" They're things like: what do you think this does, where did you hesitate, what would stop you from signing up. A reviewer who doesn't fully understand the problem can still answer those honestly. And when they can't, that's the feedback: your product is explaining the problem to someone who should already feel it, and it's not landing.

The expertise tags help with this. They're not finding experts in your solution space. They're finding people who sit in the problem space, so they have the context to feel the pain even if they haven't seen a fix for it yet. A reviewer matched on "B2B SaaS ops" or "indie hacking" doesn't need to have solved async comms to tell you they've felt that friction.

Most early customers haven't seen a working version either. That's who you're actually building for at the start.

Saul Fleischman

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