Pally - Your personal assistant that lives in your texts

Pally is your personal assistant that lives in your texts. Stop leaving people on read: let Pally reply for you, do your work, and save you time. We’re the only text agent that natively connects to your iMessage and WhatsApp inboxes, meaning Pally can monitor, alert, and even reply to your friends for you - in your tone, with your context.

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Hey 👋, we’re Haz and Wyatt, the founders of Pally.

Some of you might remember us… a year ago we launched Pally as a personal CRM. It went well, but after thousands of conversations with users we kept hearing the same thing: nobody wants to manage their relationships in another tool. They want the stuff behind them (the replies, the plans, the follow-ups) to just get done.

So we rebuilt Pally from the ground up as a personal assistant that lives in your texts.

## How does it work?

There’s no app to open. You just text Pally like you’d text a friend (over iMessage or RCS), and it connects to everything else: your inboxes, calendar, files, tasks and the web.

Pally can:

- Reply to your unread DMs for you, in your tone (we’re the only text agent that natively connects to your iMessage and WhatsApp inboxes)
- Make real phone calls: book tables, chase quotes, sit through hold music so you don’t have to
- Book flights, buy things, and pay with locked one-time virtual cards
- Summarize the group chats you’ve been ignoring
- Remind you of things when you arrive somewhere (or leave)
- Keep track of every promise you’ve made, so you never leave anyone hanging (the CRM DNA lives on, just without the admin)

And it’s proactive. Pally texts you first: prepping you for meetings, flagging what needs you, and catching the stuff you’d forget (it’ll still remind you to ring your mum from time to time 🫡).

## Who’s it for?

Anyone who’s drowning in messages: founders, salespeople, recruiters, creators… but also just anyone who leaves people on read and feels bad about it (so, everyone).

## What’s next?

We’re launching publicly today, and we’ll be building in the open from here: more integrations (you can already bring your own via MCP), smarter proactivity, and letting Pally take entire workflows off your plate end-to-end.

Use this sign up link for a free month of Pally Pro:

Come say hi in the comments, we’ll be here all day.

Thanks for the support,
Haz + Wyatt 🫶

 love this version!! So effective

 thanks reme!! perfect for real estate professionals who live in the DMs!

loving the new version of Pally !

 thanks for all your user testing and feedback! pally = jarvis ;)

 Great Launch - Great Product - Great Team!

 thanks Stefan!

 Clever idea! Really usefull.

 thank you!

   Stana, if you do try it, the thing worth paying attention to early is which half you actually end up using.

Pally does two quite different jobs. It does work for you, which is booking, chasing, summarising, and it replies to people as you. The first half is almost pure upside and you will know within a day whether it saves you time.

The second half is where opinions split hard, and it is worth deciding deliberately rather than drifting into it. Some people are completely fine with an assistant answering their messages. Others find out they are not, usually at an awkward moment.

Start with the first half only. If it earns its place, you can decide about the second half later with actual information instead of a guess.

 This is interesting, especially the calls and hold-music part, that's the piece automation usually skips. Curious how it handles more relationship-sensitive replies (client negotiations, anything needing judgment on tone). That's usually where I've seen automation hit a wall in the exec support work I do.

 awesome let us know how it goes!

   Ibrahim, your question is the one I would want answered too, and I do not think "let us know how it goes" closes it.

The wall you have seen in exec support is real and it is not a model quality problem. Tone in a sensitive reply is not a writing task, it is a judgement about the relationship, and the model does not have the thing that judgement runs on. It does not know that this client went quiet for three weeks after the last pricing conversation, or that this person always says fine when they are not.

Which is why I think the useful split is not sensitive versus routine. It is reversible versus not. A misjudged reply to a friend is recoverable. A misjudged reply in a live negotiation is not, and no amount of tone matching fixes the second one, because the failure is confidence rather than style.

Given the work you do, I would genuinely want to know where you draw that line in practice. What is the class of message you would never hand over, even if the tone matching were perfect?

I have a backlog of friends I ghosted on Whatsapp bcz I forgot to text back and now it's been so long and it's embarrassing. Hoping to power through them with Pally.

 lets gooo, perfect for pally! good luck and lmk how you get on!

This product is 🔥 frictionless lifemaxxing fr. I'm the worst messenger of all time and this helps me to not let ppl down. Thanks pally team!

 best kind of user!

I want it to read Whatsapp voice notes!

 added to roadmap!

Congrats on the launch looks sick! Curious, does Pally have access to Slack for context?

 Yep! Pally does

 it does! plug into all your tools and let pally automate all of them!

Great launch gang!!

 lets go tim!

Great stuff! Love having the interface in my messages, makes life so much easier all round.

 Thanks Lachlan!! Better to be where you already live for sure.

Congrats on the launch! Can I send it voice notes?

 yep! one of my fave ways to chat to pally. you can even call it too!

Congrats on the relaunch. I read the tone-matching line twice, because whatever writes in my voice has to have read a lot of me first. Where does that reading happen, on the phone, or on your side? My group chats are the last thing I would hand over without knowing that.

 of course, Pally learns from your platforms but the underlying data stays in them. your emails stay in gmail, your iMessages in iMessage etc. We wanna hold as little data as possible about you, and let Pally just go into answer questions/do work when you need it to! Ultimately there's always some privacy cost, but we do our best to minimize this as much as possible.

 Thanks, that's a straight answer. Data staying in Gmail and iMessage with Pally reaching in on request is the shape I was hoping for. The proactive features are where I'd want more detail though, since summarising chats I ignored and prepping me before a meeting both mean something is reading before I ask. Is that a live watch on the connected accounts, or does it wake on a schedule and pull only what that pass needs?

 it's live on connected accounts, but you can turn any individual feature off, and ask it to remove important message alerts or proactive automations (although this is the main value of Pally imo)

 Since Pally also sends in my voice, does the connection doing the watching only read, with sending going through something separate, or is it one connection that reads and sends?

Congrats & on the launch! Been loving using Pally for summarizing whatsapp groupchats and reminding me to reply to messages I’ve missed

   awesome use case for pally!

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