Ortto MCP Server - Bring your AI tools into the loop securely and contextually.

Ortto’s new MCP (Model Context Protocol) Server lets you connect your favorite AI assistant, like ChatGPT, to Ortto. Once connected, your assistant can securely access customer data, audiences, and campaign insights from Ortto’s CDP and marketing automation platform. That means faster answers, smarter workflows, and AI that actually knows your customers. Think of it as a “bridge” that lets your AI assistant talk directly to Ortto so it can access real business context, on top of the web.

Think about it—your AI assistant can write like Shakespeare, code like a senior engineer, analyse like a consultant... but ask it "Show me which customers are about to churn" and it just shrugs. That's bonkers. We're living in two parallel universes: one where AI is incredibly powerful, another where your actual business data lives. And they never talk. It felt ridiculous that until 2025, marketers still had to log into multiple dashboards, export CSVs, and manually feed data to AI to get answers. What problem was Ortto trying to solve? The "context gap" in AI-powered work. Here's what was driving us mad: * Spending 30 minutes pulling data that should take 30 seconds * AI giving generic advice because it doesn't know YOUR customers, YOUR campaigns, YOUR actual data * Making decisions slowly because insights lived in one place, and execution happened in another We had the epiphany: Nobody wants another place to go. They want intelligence where they already are. That's when we stopped thinking like software builders and started thinking like connectors. Don't make users come to the data—make the data follow the users. MCP was the missing bridge. Suddenly, your AI doesn't just have knowledge—it has your knowledge. Your data. Your truth. Question for you: If your AI assistant knew everything about your business that you know, what's the first question you'd ask it? And more importantly—what decision would you make faster? 👇

Ortto MCP Server - Bring your AI tools into the loop securely and contextually.

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