myTrestle Button - Revealing corporate values for curious conscious consumers

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As you're shopping online, the myTrestle Button Google Chrome extension shows the corporate values of the brands you're browsing. Since the button knows YOUR values, you can easily compare values to make more conscious decisions about companies you support.

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Our purchases have so much more impact than we realize, and over the years I've been disappointed to know that brands that I purchased from had directly opposed my personal values. When I started down the path of doing the research on my own, I realized that it would be a full time job just to do the research. Now, I set my values and Trestle does the work for me. Now I can be confident that the money I am spending isn't working against the causes I care about! I also like that people can submit brands for Trestle to review, which gives more power to the platform each time I find a new brand. It's like having a personal research team that cares about my values. This is a game changer for consumers, and it's putting brands on notice that they can't do nefarious things without losing my dollars!
it's definitely a full-time job to do the research! It's on average 2-4hrs per company! We are really excited about the brand suggestion feature as we are learning what companies people want to learn about most! We have 200+ companies analyzed right now and are adding more every day.
You get it. You get it so much. I am borrowing this language because your articulation is perfect. Thank you.
Great idea! Nudging its users towards influencing businesses in CSR one product search at a time. Wonder what Yvon Chouinard would thinks of myTrestle?
we would love to talk to him and Patagonia and hear their thoughts! They have been big-time leaders in demonstrating how a company can make real profit and still have strong ethical practices. But also, there are more and more companies who are building strong ethical practices into their DNA. Thank you so much for the support!
Yes, if you have an in with Yvon Chouinard, we'd love to chat with him... :) Currently reading his "Stories" by Yvon Chouinard
What browser should we build this for next?
I know we've heard a lot of love for Firefox, but curious what people want! :)
Who do you imagine using a product like this?
*I have a friend I think WOULD be into this.
Great extension, easy to use!
Thanks! I'm excited to see how it grows!
Thanks for the feedback, Mathew! That's the whole point - let's just make it 100x easier.
Makes shopping ethically and sustainably a breeze! Could not recommend highly enough for anyone looking to be intentional with their spending.
Thanks for the recommendation! Curious what your take on the Trestle Score is - the 5 heart ranking system that shows how compatible a company is based on the values you put in. Thoughts?
Hey, this is a brilliant product and am sure your company will go places as consumer priorities are shifting towards a more sustainable world. Here is a big Thumbs-Up for the Trestle team!! Am a strong proponent of the idea that companies should not only publish their Financial statements but should also publish what they are doing for the local communities and the planet. Your tool is one of those first steps that would bring in a positive change and enable the vision of a new social contract where businesses exist as a force for doing good and not just for greed. Congratulations once again!
Thank you so much for this review and for your confidence on where we are going. Yes, yes, YES - companies should absolutely be public about not only their financials, but ALSO their actions and operations along their supply chain. And what's more is that private companies are not required to share their activities - We really hope that Trestle will ALL companies to become more transparent. Because if we can create a system where their bottom line is directly correlated with how they operate, we affect real change.
Your dollars are your votes, excited to use this and vote smarter
Our dollars are our votes whether we like it (or even know it) or not. We're voting every time we spend money.
What do you think of this product? I know that you are into activism, especially within the abolishment of slavery. This plugin is the start of a greater dream to bring radical transparency to brands and how they operate.
Love this ! I downloaded it and it rocks ! Totally going to save me tons of time ! 🎉
YES! So glad to hear this saves you time! That's one of the biggest benefits, we think, so I'm glad to hear that's what you get out of it.