Dima, thanks for hunting us!
Hello hunters!
Magic is the app for creating expressive video-stickers, starring you! With Magic, you can augment your selfies with fun animations and push them out to virtually any messaging or social media platform. You can even access your Magic library from directly within iMessage apps (*RIP emojis*).
How does it work?
Simply choose the emoji you want to animate, follow the instructions (“Smile!”), and Magic does the rest. Magic uses neural networks to detect physical expression – i.e. Magic knows when you start smiling, frowning, making an angry face, or even giving a peace sign.These physical cues prompt Magic to automatically start animating, recording, and creating a video-sticker for you to share.
We’d love for you to try it out and please share your feedback!
I just loved this product as I think it's a great way to easily augment the way we communicate and express more emotions with less friction. This app stands in line with hits of 2016 like Prisma or MSQRD.
Excited to see where the team can bring it, congrats on the launch!
@mikhailnaumov Thanks Mikhail! Of course - you'll be able to use special group-stickers in January! Not to lay all our cards on the table but we are also developing stickers for pets. How do you like it? ))
Great app! I wonder, since the app is free and there is no in-app purchases available at the moment - how do you plan on monetizing the service?
PS: app size is 138MB! I hope that you could manage to shrink it somehow sooner or later!
@which_might Thanks for your question! We are about to build a special tool for that (like FB ads manager) where anyone who follows our guidelines will be able to create their own stickers.
PS: Next build will weigh much less))
@dmitry_matskevich Thanks Dmitry! We are laser focused on growth at the moment but in thinking ahead to monetization there is the opportunity to build an automatic ad platform that allows users to create campaigns and run ads themselves.
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Will you add an ability to create your third party filters? I think the success of the app depends on the size of filters' database
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@pulya I assume it's the primary monetisation method, just look at Prisma, MSQRD etc ;)
@pulya Good question. We do have a plan to provide with an ability to create branded stickers for commercial purposes. You will eventually be able to paint your own stickers. Stay tuned!
@laksman No we've been training our own neural network to recognize emotions and gestures -- we're the first app that is using the actual mobile device for this as opposed to leaning on servers to process the data
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it seems like a great app but I couldn't find the imessage keyboard??
@ilkerdelen - thanks for reaching out! Make sure you enable Magic in iMessage apps. To do this, click the Applications icon in an iMessage conversation and then click 'Store'. If you already have the iOS app downloaded you can go to 'Manage' to enable Magic. This will give you access to your portfolio of Magic stickers directly within your iMessage conversations.
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