What’s the most underrated skill in sales?

Hi Everyone!

We spend so much time talking about closing techniques, pitch styles, scripts, CRM tools and metrics.

But in my experience the biggest shifts don’t come from the obvious things.

They come from the simple skills we often overlook. The habits that actually change the way we connect with people.

So I’m curious;
What do you think is the most underrated skill in sales?
The one that quietly makes a big difference but rarely gets the spotlight?

Can’t wait to see what everyone thinks :)