Building a multi-platform social media scheduler for creators and agencies

I'm Nikki, founder of Growently.

I've spent the past several months building a social media scheduler designed specifically for the people who operate on these platforms daily — creators and the agencies that manage them. The premise is straightforward: most scheduling tools were architected for a different era and treat short-form video and multi-platform publishing as secondary concerns rather than the core of the product.

Growently.com approaches it differently — scheduling across TikTok, Instagram, Facebook, YouTube and more, at full video quality, with pricing that scales sensibly whether you're an individual creator or a team managing dozens of accounts.

We're building in the open, and I'd value input from the founders and operators in this community: what does your current scheduling tool get wrong, and what would meaningfully improve your workflow?