Lana Chou

What SEO marketing techniques on the internet are most effective?

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Aditya Rajput
The most meaningful and effective SEO technique is PILLAR PAGE CONTENT MARKETING. This is how it works: 1. You identify a broad topic relevant to your brand. 2. Once you have a few contenders, go and research them. Look for search behavior patterns, and what are the common questions. Pick the one with the most subtopics and questions. 3. Create a list of subtopics and related subjects that can be grouped together under your broad topic. 4. Find the most popular keywords and add some long-tail keywords for every subtopic, subject, and your broad topic. 5. Create high-quality no-fluff insightful content on every subtopic, subject, and the broad topic. 6. Publish you pieces one by one with the final piece being an ultimate guide on the broad topic with links to various subtopic blogs on your website. And VOILA!! You are officially on your way to becoming a thought leader on your broad topic. This strategy is the most effective because: 1. You get to target multiple related keywords that people use. 2. You publish high-quality content that your audience wants to know about. 3 You interlink all your blogs and establish your website as the single most comprehensive source of information in the eyes of search engines. Hope this helps. Happy marketing!
Software Guy (Aarvy)
@adityasinghrajput That's a great piece of information, Thank you for sharing.
Ivan Homola
Optimizing content you already have. Assuming you already have a website with landing pages and a few blog posts. 1. Explore Google Search Console. 2. Check on what keywords you rank already. 3. Optimize content and metadata to match the search intent. 4. Create new content targeting long-tail keywords that you found in GSC. 5. Avoid keyword cannibalization = You want to rank every page for a specific keyword(s). Don't compete with each other. This strategy is the first step we do for our clients before creating new content: https://www.tetriz.io/content-st...