Emmanuel Nwosu

What needs to be perfect with your product before launch?

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I've just made the most difficult decision to put off my product launch until after a week later because I thought we are not ready. A few shake-ups here and there. But this, in my opinion, while it is a setback, I see it instead as an opportunity to re-evaluate what we currently have. And make sure we get it right with our launch. We're working on making our product worthy of this community. And we are working hard at it. What is a non-negotiable for product launches in your opinion? Let's hear your thoughts. UPDATE: We finally fixed the issue we had and resolved to go live this Saturday. :) I can't thank you all enough for all your amazing answers. We'll keep working hard on our product even post-launch. But of course, those early feedbacks will be vital to our growth.☺️ We are going live on PH on Saturday. Please find us here: https://www.producthunt.com/prod... Thanks for your support.
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JD
Ensure that the product is ready for prime time. This includes testing the product thoroughly, making sure the user experience is smooth and intuitive. Additionally, the product should be properly documented and be ready to scale and handle a large influx of users.
Emmanuel Nwosu
@jd_manager Very useful information with your last tip. Thank you, JD.
Krishna Kumar
IMHO, nothing will ever be perfect. You can strive towards perfection, but rarely do you achieve it. Therefore, it is ok to launch an "imperfect" product as long as it works and then keep making improvements, particularly if they are based on user feedback just my two bits
Emmanuel Nwosu
@kkumarkg awesome. Thank you for your take on this. Truly, as long as the product works, that is what matters. Incremental progress can always be made afterwards.
James Hallahan
@kkumarkg 100% agree here.
Code Genius
@kkumarkg Perfection is a utopia
Joe Gonzales
A non-negotiable for product launches in my opinion is ensuring that the core functionality and user experience are flawless. It's crucial to thoroughly test the product, gather user feedback, and iterate until it provides a seamless and satisfying experience for your target audience.
Emmanuel Nwosu
@joe_gonzalez_23 Thoughtful response, Joe. Personally, user experience matters a lot. And it is something I look out for, too. Making things to complicated with your product usage is already one more additional problem than the world needs. Because you may have the solution, but when it's not a pleasurable experience navigating your product, that's not great at all. Thanks for sharing this, Joe.
Tal Buchshreiber
@joe_gonzalez_23 Totally agree about the core functionality. It makes a lot of sense… if feedback about your product is what you’re looking for, you first have to make aure it works well
Jochen Schneider
@joe_gonzalez_23 I definitely agree! Get the UX flawless at least and then iterate and improve as you getting in more feedback.
Paul Pamfil
This is a really hard Q, personally, I think if something is perfect, you launched to late
Emmanuel Nwosu
@paul_pamfil, wow! This got me thinking a lot.😅 But I understand your point. This is why MVPs exist, isn't it? There's always room for incremental progress. :)
Kate Tyshchenko
@paul_pamfil Could not agree more!
Sharon Anderson
The product must undergo rigorous testing to ensure functionality, usability, and reliability, meeting all the set specifications. Additionally, we need to confirm that our customer service and support systems are fully operational and prepared to resolve any user concerns post-launch.
Emmanuel Nwosu
@anderson88_s Amazing! Functionality. Usability. Reliability. Very crucial areas, Sharon. This keeps getting insightful. Thanks for your feedback.
Tal Buchshreiber
@emmanuelnwosu since you guys are just about to launch, how are you guys testing your product?
Emmanuel Nwosu
@tal_buchshreiber1 Thanks for your question, Tal. We did a small-hosted beta testing with a few podcasters we enjoyed listening to. And we gathered their responses and performed a sentimental analysis. They were mostly responsive and this spurred us on to continue doing what we're doing. Tomorrow, we'll be going live on Product Hunt. Please support us.🥺
Tal Buchshreiber
@emmanuelnwosu thank you for the detailed answer! Good luck with your launch! You’ve got my support
Emmanuel Nwosu
@tal_buchshreiber1 Absolutely! Thanks, brother. :)
Luis Eduardo
If you know it’s buggy, delay it. If it doesn’t convey your message, delay it. If it doesn’t have distribution in place, delay it. If it is incomplete, just ship the thing!
Emmanuel Nwosu
@luiseduardodev Okay, it's not buggy.🧐 It conveys our message just great.☺️ There's a distribution strategy in place.🚀 Is it incomplete? Quite, yeah. We've been bootstrapping with limited resources, but we are real proud of how far we've come with this. And can't wait to show it to the world. I'd take your advice, Luis! 😀
Sandra Djajic
For Klu's launch we focused on perfecting the UX and core functionality 🙂
Emmanuel Nwosu
@sandradjajic And that worked out really great, without a doubt.😀 Love your work at Klu.
Rajiv Dixit
congratulation for launch
Emmanuel Nwosu
@rajiv_dixit it's happening this Saturday. But thank you already.😀
Charlotte Chiang
Hey, definitely understand where you're coming from. Good for you for making the best decision for your product/company. I agree with many others here that certainly not everything needs to be perfect for launch, but I do think that the 'aha' moment in your product should be evident. Like, that particular flow should be optimised to the best extent possible. If the user is able to recognise core value in your product they will overlook other flaws; if they cannot find the value, the launch is not going to be effective.
Emmanuel Nwosu
@charmandro I agree, Charlotte. While marketing is important, the value seen in a product will always sell itself. Your strategy only amplifies it, in my opinion. Just as the microphone amplifies the voice of a beautiful songstress, who'd still have people listen to her if she sang without a mic. This is another important thing to keep an eye out for, and constantly evaluate to see how well your product, your message, and how its value's stock is performing.
Pranab Buragohain
I don't think one can ever make anything perfect. Waiting to be perfect to launch is almost like shooting self in the foot. When we launched https://kloudmate.com, we just launched a basic MVP to see if there were any takers (validation) before building further.
Emmanuel Nwosu
@pranabgohain Amazing! Core functionality truly matters. Kloudmate looks really good. You must've come a long way with this for sure. That's laudable, Pranab. Let's continue to ship more valuable products into the world.🌟
Pranab Buragohain
@emmanuelnwosu Thanks for saying that! Launching OpenTelemetry integration in less than 3 weeks. Lezzgo! ✊🏼
Emmanuel Nwosu
@pranabgohain Goodluck!
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