What are the challenges marketers are dealing with while using multiple tools and LLMs?
As a marketer trying to be AI first and making sure my team does the same, I do have some issues such as:
Juggling many LLMs to find a base I can work on (image generation, content creation, strategy builder, content optimizer, social media content and hashtag generation,...)
Having to test many prompts to get what i need. Sometimes I even need to repeat the same prompt in different LLMs to get what I need
Need to copy paste the result on a different tool for final edits and tweaks.
Ending up using the same tools I used before, such as Canva, google Sheets, Google Docs, ...
I do think that AI is super helpful for content optimization, reducing time to do research, cutting labor cost and many more stuff, but I'm afraid we're still using too many tools for doing the same tasks and it's not that cheap at all!
Wanted to know what your thoughts are on this my fellow PH vommunity and in what way AI helped you use less tools than before.
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