You're trying out a new product and need some help, so you turn to the company's help center. Do you look for how-to videos or written instructions?
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I guess it's a mix of both :-) It would depend on the context & information the customer is looking for: Quick insights / facts about the product should be listed down and quickly to read - actual product usage is fun and way more educative to consume in video formats!
@dylan_merideth Hey, nice seeing you here too, i noticed you from indiehackers. Love the vapour wave aesthetic btw.
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For detailed information I prefer written instructions over video. I tend to get bored by videos while text allows me to go to any section easily. Additionally most of the time I need to copy/paste samples or search for a specific topic.
For a presentation or features introduction, video is probably better.
@selman_babayigit That's what we're aiming for! Thanks for your comment! 💪
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I'd take both of them.
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Both? Haha it really depends on the topic. If it's a quick guide or questions answerable by 1 or two words/sentences, I'd go for text. But if it's more about technicality, I usually prefer video. But if it doesn't work, I resort to written content.
I think that's why both video and written content is important and a valuable factor for Google algorithm.
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