My worst-looking content always sells best

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When I was selling things myself, the iPhone video with bad audio always beat the nice version. Just someone at a kitchen table showing the product, no lighting, no edit.

Now I'm doing marketing for a launch, and I keep catching myself making things prettier when I should be making them more real.

Is this just my experience? What's the scrappiest thing you posted that did better than something you actually worked hard on?

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the messy behind the scenes stories are always the most relatable

 Yes I fully agree! What platform works best in your opinion to share this type of content? X, linkedIn, instagram?

 Linkedin is best because i have also received a really good response there i have 21k+ followers and i hope you get great result to

Same thing showed up in my Reddit comments once I actually counted. I sorted 357 of them by their first word. The 13 that opened with "I" or "my", just me saying what I did, earned almost three times the upvotes of the ones that opened with "The" and read like a small essay.

Small sample, I know. But most of what I had posted was the essay kind, and that was the part that stung.