Austin Armstrong

🔥 Let’s Talk Video Marketing: Is Short-Form Still Winning, or Is Long-Form Making a Comeback?

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Hey Product Hunt friends! 👋

As someone deeply involved in video marketing and content creation, I’ve seen the meteoric rise of short-form video (TikTok, IG Reels, Shorts). It’s amazing for quick growth and instant engagement.

But lately, I’ve been noticing that long-form videos are quietly starting to regain attention — especially when it comes to building deeper trust, better community connections, and longer-lasting revenue streams.

Curious to hear your experiences:

Are you currently focused more on short-form or long-form video — or a blend of both?

Has short-form content translated into meaningful long-term results for your business or community?

Have you noticed any new trends or strategies that are outperforming expectations?

I’d love insights from creators, startups, educators, and marketers here. How are you adjusting your content strategy right now?

Excited to see your responses! 👇

— Austin

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