How can you track your competitors?

+1 would love to know how are people doing this

What do you mean? Are you interested in some tools?

The good ol' Google sheets

Think of tracking competitors like keeping an eye on friendly neighbors. It's not about snooping, but about staying in the loop and being aware of what's happening around you. :P Here's how we do it: Social Media Monitoring Attend Industry Events Mystery Shopping Newsletters and Updates Hope it helps.

Hi Caleb, We're currently developing a product designed to enhance your competitive edge. It empowers you to effectively monitor your competitors' Customer Satisfaction (CSAT), Net Promoter Score (NPS), and other key metrics. By delving deep into their strengths and areas for improvement, this tool offers valuable insights into their product performance. Essentially, it transforms customer feedback into quantifiable data and actionable insights. Utilizing this information in your product development endeavors can significantly boost your strategic advantage.

What exactly do you want to track? For tracking the SEO issues of competitors, for example, I use Semrush. It's not the cheapest, but a very powerful tool.

1) Track what they do in SEO, their backlinks etc 2) Subscribe to their email newsletters 3) Follow them and their founders on social media That's what I do:)

Track what they are doing, what they are trying to focus, observe their social media too!

What are you trying to track? Do you mean a Google search and spreadsheet list of competitors? Or is your question more competitive analysis like customers, revenue, growth plan, and current customer opinion?

I use https://www.similarweb.com/ to track my competitors website traffic, how we compare on referrals, social traffic, keywords, geographic split etc...