GBP SEO Tools reads your live Google Business Profile and scores it against what actually affects local pack ranking, not a generic checklist. The free instant score checks 6 signals in seconds, no sign-in, no card. The full audit adds 48 more: review themes, trust attributes, policy risk, and where you rank in the local pack from 5 points around your business. Works on any public listing, competitors included. One-time payment, no subscription.