Upload any ad, banner, OOH, or video creative and AI Creative Insights predicts how people will respond before your media budget goes live. Get attention heatmaps showing where eyes land first, second-by-second emotion curves, and prescriptive suggestions on what to change and why.
Benchmark against category norms, compare variants side by side, and use Synthetic Audience to see predictions persona by persona. Built by Entropik, the team behind Decode.
Decode is an integrated end-to-end Consumer Research platform that helps companies capture customer voices and leverage their emotional experiences for actionable insights.