Aaron Vidas

DASS Marketing Spend Reducer - Unlock 20-40% Savings on Marketing Spend. Don't Lose Sales.

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Recessions, layoffs and low demand mean 2023 marketing budgets are being cut. DASS uses pixel-less incrementality attribution to ID what marketing activities drive sales. We then give you a process to reduce spend 20-40%, without losing sales.

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Aaron Vidas
Maker
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I built DASS to help marketers understand which activities drive customers to make purchases. So they can thrive, even in really uncertain times. I've worked with C Suites of startups to billion-dollar businesses and noticed we weren't asking the right questions about marketing. It should be "Did a marketing activity, like an influencer post, drive in a sale or would it have happened anyway?" That means leaders can accurately see what drives sales, not guess. This makes marketing a repeatable, scalable process like production or logistics. Last year, I analyzed $2B in marketing spend. I saw $48M of $200M in Meta Ad spend alone was 'lit on fire.' It didn't do anything except help make a Meta rep some commission. For our Marketing Spend Reduction Service I'm looking forward to working with 10 driven retail, and SaaS, that are facing headwinds in their business and need to reduce marketing spend 10, 20 even 40% immediately and don't want to sacrifice sales. Our technology, and process, allows them to do just that.