Coaching software that makes athletes want to show up
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CrewLAB - Coaching software that makes athletes want to show up

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Most team software focuses on logistics or individual performance. CrewLAB builds team culture. Athletes actually want to use it—daily check-ins and team feed create positive peer accountability. Everything lives in one SafeSport-compliant space: workouts, messaging, video, scheduling. Built for competitive rowing, swimming, running. Endorsed by USRowing and USA Swimming. Coaches save 8+ hours/week. Athletes stay engaged longer.

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Hey ProductHunt! I'm Simon, founder of CrewLAB. I built this because I was drowning as a college rowing coach—juggling spreadsheets, GroupMe chats, email threads, and still missing athletes who needed support. The breaking point? Realizing I spent more time copying erg scores into Google Sheets than actually coaching. The big insight: Athletes don't quit because the workouts are hard. They quit because they feel disconnected from the team or don't see their progress. So we built CrewLAB to solve both problems: Consolidate all the tools coaches need (workout tracking, messaging, video, scheduling) Make it actually engaging for athletes (team feed, daily check-ins, leaderboards) We're now working with 2,000+ teams across rowing, swimming, and running. Official partners with USRowing and USA Swimming. What I'd love feedback on: How do you keep your team accountable and engaged? What tools have worked (or failed) for you? Happy to answer any questions about building in the sports tech space, working with national governing bodies, or why athletes actually want to use this thing. 🚣‍♂️