How do you get users to understand your product faster?

Sometimes people visit a product website and still don’t understand what the product actually does

The features might be useful but if the value isn’t clear, they may leave without trying it

I think explaining a product simply is harder than it looks

You know every detail because you built it, but a new visitor is seeing it for the first time

For SaaS founders and makers, what has helped you explain your product so people understand its value quickly?