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B2B Bullshit Detector - Your B2B copy is probably lying. Find out in 10 seconds.

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Most B2B copy is full of phrases that make buyers trust you less. "Synergize." "Holistic approach." "Leverage best-in-class solutions." Any of these sound familiar? Catch them all! Paste your homepage, case study, LinkedIn post, or cold email. Get a Bullshit Score out of 100. See which phrases are hurting your credibility, and why. Built by Zero Hype. No fluff. No hype. Just what works.

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Hey PH 👋 Most B2B copy has the same problem. It sounds like someone wrote it in a committee meeting where nobody wanted to say 'I don't know what holistic means.' I built a tool that catches those phrases. You paste your homepage or LinkedIn post. In 10 seconds you get a score from 0 to 100, plus a list of exactly which phrases are costing you trust. 'Game-changer.' 'Innovative solution.' 'Best-in-class.' If you've used any of these in the last year, this tool will politely call you out. The free tool is complete — no signup, no email capture, no upsell inside the tool itself. There's a paid Full Autopsy ($97) for when you want every sentence rewritten, but the detector works on its own. Built by Zero Hype. Completely bootstrapped. No VC, no ads, no growth hacks. What score did your homepage get? Drop it in the replies — genuinely curious if it catches the things you already suspected. 👇

Love how each issue comes with a specific callout instead of vague tips. That kind of specificity turns a generic validator into something you'd actually trust.

The hype score felt surprisingly accurate on my usual template, and the callout about leftover brackets from a mail merge saved me from looking sloppy. Wish more tools gave specific fixes instead of generic advice.

The I/you ratio check caught something in my opener I never noticed before, and the jargon callouts pointed right at the phrases I usually lean on. Wish the CTA feedback was a bit more specific, but overall a genuinely useful gut check before hitting send.