Zero Hype

Most B2B copy is full of phrases that make buyers trust you less. "Synergize." "Holistic approach." "Leverage best-in-class solutions." Any of these sound familiar? Catch them all! Paste your homepage, case study, LinkedIn post, or cold email. Get a Bullshit Score out of 100. See which phrases are hurting your credibility, and why. Built by Zero Hype. No fluff. No hype. Just what works.

Most B2B homepages have the same problem. They sound busy but say nothing. The headline uses the word "solutions." The value prop could belong to any of twelve competitors. There is no ICP named anywhere. The CTA says "Get Started" and starts nothing. It is free. It takes about 30 seconds. The score will probably be uncomfortable. That is the point.

Most campaigns fail for the same reasons. Wrong ICP. Vague goal. Mismatched channel. Weak post-click. No measurement. Campaign Failure Predictor asks 10 questions and scores your failure risk from 0 to 100. No login. No email. No upsell. Just an honest score and the specific areas that need fixing. 60 seconds. Free.