Chicken Rush - A GPS-powered city hunt where you chase a real-life Chicken

Hey! I’m Fred - I made this game because I found London a bit of a lonely place sometimes. It’s surprisingly hard to meet new people or just do something silly and fun with friends that isn’t the usual just-go-to-the-pub (or bar).

So I started thinking: what if we dressed someone up as a chicken, gave them a location-tracking app and got loads of people to hunt them? It began as a joke with some friends, but quickly grew into bigger hunts... much bigger hunts(!)

We now host corporate hunts for amazing companies (eg. Meta, Amazon & Nando's) - the world's most unique team building activity, you can hunt your boss in a Chicken costume!

We also have monthly hunts for 150 singles in London* and see groups of friends around the world hunt Chickens. We've had over 10,000 "Rushers" to date!

And today, we finally added our most requested new feature: Weapons 🔥 You can now pick up items that either help you find the Chicken faster, or target other teams to steal their points. It's kinda like Mario Kart and Fortnite had a baby, or a chick(!)

The thing I’m still figuring out is growth. We relied on Google Ads for corporate bookings, but I’ve had to turn them off as it became too costly - now it’s about finding more sustainable ways to spread the word.

👉 I’d love feedback from anyone who’s been through a similar stage: how did you keep momentum once ads stopped working? Happy to swap stories (and ridiculous chicken-related tales) in return!

💸 As a thank you, get 25% off a game of Chicken Rush for your group with the code: PRODUCTHUNT25

*I appreciate that first getting your head around chicken hunting, then hearing people are dating through chicken hunting can be a lot to take in. ❤️😂