Breadcrumbs Reveal - ML-driven ideal customer profile insights to win more deals

Hello fellow ProductHunters 👋 Working on Breadcrumbs to help our customers identify and maximize hidden revenue opportunities, we discovered that most businesses constantly struggle with two huge issues: Data Quality: Most teams have a really hard time understanding the quality of the data in their CRM. Which fields are populated or incomplete, which kind of data do they contain, which correlation with revenue and impact do they have. ICP validation: All of us have an Ideal Customer Profile in mind. Very often tho this is anecdotal at best, not really supported by data or backed by research that was done too far out in time to be relevant/useful anymore. Today we’re super pumped to release Breadcrumbs Reveal, a 100% free tool that will deep dive into your CRM or Marketing Automation data to quickly:

• Surface the state of your underlying data infrastructure, identify gaps in your data collection strategy, highlight strong correlation between users’ profiles and their likelihood to become paying customers.
• Leverage Machine Learning to look into thousands of leads and customers profiles so that you can validate your ICP assumptions with actual data and/or discover completely new ICPs worth focusing on

The tool is as easy as it gets:

• Sign up (did I mention it’s 100% free?)
• Connect your CRM or MAP (Hubspot, Marketo, Salesforce, Activecampaign, Mailchimp, etc.)
• Select a list of leads and customers for our system to analyze
• Grab a cup of coffee while our system crunches the data
• Get a super detailed report on your data quality and ICPs opportunities

I’m confident this tool will have a big impact both on your marketing strategy (collect the right data during leadgen) and sales team (target the right ICPs). Would love to hear your feedback and any idea on how we can make it better. Ciao Max

I see it as a valuable tool . Congratulations on the launch!

Congratulation!! Super useful and insightful results to improve our CRM data! 🤯

Congrats for the launch! Good luck 👍🏼

Nice product. Congrats!

We found out that to build a great data-driven ICP, you need to have good data collection strategies in place. This tool will help you understand and optimize your data quality and build great ICPs.

Very useful sales tool! And...very funny video! Good luck👍🏼

It's finally here !! :partying_face:

This is a killer idea. Way to go, Massimo & team 🍞

I am fan! Congratulations again! 🎉🎉🎉