Boothlyo - Run the show. Measure the results. Improve the next one.

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Since our previous launch, Boothlyo has expanded from trade show operations into a complete before, during, and after-show platform. Teams can now analyze leads and follow-up, booth traffic, staff performance, operational outcomes, costs, benchmarks, and year-over-year trends. New AI Insights turn trade show data into plain-language recommendations, helping exhibitors understand what worked, where they can improve, and what to change before the next event.

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We’re back on Product Hunt with a pretty significant update to Boothlyo. Our first launch was focused primarily on helping exhibitors manage the operational side of their trade shows. Since then, we’ve expanded the platform to answer the question that comes after the booth comes down: Did the show actually work? Boothlyo can now analyze leads, follow-up, booth traffic, staff performance, operational outcomes, costs, benchmarks, and year-over-year trends — and our new AI Insights turn that data into practical recommendations. We’d love your feedback, especially from anyone who manages trade shows or field marketing programs. What’s the hardest part of measuring whether a trade show was actually worth the investment?