AXL - The cheat code for getting your startup actually found.
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AXL is the premier distribution intelligence engine for SaaS founders. Scan Reddit, Hacker News, and IndieHackers in real-time to find your next customer organically.
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Maker
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Honestly? I built this because I was tired of being the last one to the party.
You know that feeling you spend months building something real, something that actually solves a problem, and then you ship it and just crickets. So you do what everyone says. Post on Reddit. Share on LinkedIn. Drop it in communities. And still nothing. Not because nobody cares. But because the people who would care? They're having that exact conversation somewhere else, right now, without you.
That's the part that broke my brain. The demand already exists. The frustration is already out there. Someone is literally typing "I hate that I can't find X" into a search bar as you read this. They just don't know you exist yet.
So I stopped trying to find customers and started finding conversations instead. The specific thread, the specific moment, the specific person who needed exactly what I built. And I showed up there. Not with a pitch. Just as someone who understood the problem better than anyone else in that room.
That's AXL. It scans Reddit, HN, LinkedIn, and X in real time and surfaces the exact conversations where your product belongs before the window closes. I went from 12 to 247 waitlist signups just by showing up in the right place at the right time. No ads. No spam. Just signal.
Distribution isn't about shouting louder. It's about knowing exactly where to whisper.
Where was the most unexpected place you found your first real user?
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