Why don't men talk about personal safety?

When people discuss personal safety apps, the narrative is almost always targeted toward women walking home at night. But safety isn't gendered, men face unique, often unspoken risks including sudden medical events, solo travel hazards, late-night transit incidents, and working solitary shifts.

Yet, men rarely download safety tools due to social friction, stigma, or the assumption that "nothing will happen to me."

At Aegis, we’ve been looking closely at how to design safety tools that feel like invisible armor rather than a panic button.

Question for the PH community:

For the guys here (or those with partners/brothers/sons), what would actually convince you to use a personal safety app? Or do you rely strictly on instincts?