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Nintendo’s surprise product launch 📦
This newsletter was brought to you bySetappNintendo’s surprise product launch 📦
Nobody expected the launch of the Nintendo Labo yesterday, a DIY cardboard creativity kit powered by the Nintendo Switch.
The assortment of Switch games is each powered by a cut-out cardboard "toy-con." The launch video featured a fishing pole, drivable cardboard RC cars, and a playable piano.
There's even a wearable suit where you can play as an Iron Man-esque robot, exploring virtual worlds (and destroying a building or two). 🙀
Nintendo's successes have always attracted non-gamers into virtual worlds, whether that was the explosion of Pokemon Go last summer or the launch of traditional Nintendo games like Super Mario, Animal Crossing, or Miitomo on iOS and Android over the past year.
Wall Street has noticed: their stock has doubled in the last year. 📈🔥
For those of you that don’t have a Switch (yet), here are more than 900 classic games from Street Fighter to Paperboy that you can play in your browser for free (no cardboard required).
Grow your app with Setapp: revenue, users, & AI

You shipped the app. Now comes the part nobody warns you about.
Billing across dozens of countries. Licensing agreements. Tax compliance. Customer support for users you haven't met yet. And if your app does anything with AI, add provider management and infrastructure costs to the pile. None of that is why you started building — but all of it is now your problem.
Setapp is trying to take it off your plate.
You probably know Setapp as the subscription marketplace — one monthly price, hundreds of Mac apps. On May 21st, they turned toward developers. The pitch is simple: list your app, reach users who are already looking, and let Setapp handle the business layer.
Monday through Friday
Our ultra-fast Daily: Three takes on new products. Yesterday’s top ten launches. That’s it.