October 12th, 2025
Should your app be more social?
'SoâŚyou like reggaeton?'
gm legends. Itâs Sunday, Sunday, Sunday.
In this edition, we talk about music platformsâ push to add social media elements, introduce you to an AI assistant thatâs actually proactive, examine the breaks on AI models, and then tiptoe around anything potentially uncomfortable (perhaps like a certain LLM) until we get to the most popular new products this week.
Get a cup of coffee, and weâll bring the sugar. Now letâs get reading.Â
P.S. Launching soon? Weâd love to hear about it â editorial@producthunt.co đŤś
SoundCloud gets more social
SoundCloud went live 18 years ago as a launchpad for independent artists to share their music. Now, itâs adding more tools for listeners to share what theyâre into.Â
The music streaming app, which ranks above streaming stalwarts Pandora and Apple Music in terms of monthly average users, introduced new social features on Thursday, including:
- âLiked By Your Crewâ: a daily playlist based on what your friends (or the artists you follow) likeÂ
- âTrending Trackwallâ: similar to Xâs âWhatâs happeningâ
- Recommendations of users to follow
Spotify, which once upon a time made noise about buying SoundCloud, amped up its own social features just a few months ago when it began allowing subscribers to direct message each other.
Itâs not like either streaming app is turning up the social element to 11. Users are still going there for the musicâŚbut the tweaks could make it a little easier for communities to form around shared fandom.Â
Weâre curious: What are your favorite social media tweaks to predominantly non-social apps? And the ones you find completely inessential?

If your AI product has an onboarding step that says "tell us about your business" â your users are lying to you. Not maliciously. They just write whatever sounds good in the moment, skip half the fields, and click next.
Brandfetch's Brand Context API gives you structured brand data for 50M+ brands in a single call: voice,mission, positioning, audience, competitors, all of it. Pre-fill your onboarding before the user types a word.
Ground your AI features so they stop hallucinating about the brands your LLM barely knows. It's the scraping pipeline most teams never get around to building, already built. 100 free calls, no credit card.
An AI assistant that actually assists
A month ago, our Head of Product Curation, Gabe Perez, was on the search for a good app and some good content. He tried out Poke, a new AI assistant that he found to be proactive instead of reactive.
The review period is over, and Gabe remains a total convert. He writes:
âIt's become my default AI assistant. It proactively tells me where my attention is needed, helps me with my diet, makes sure I'm not late to meetings, and tells me when an important meeting is booked....all..without me... prompting it.â
AIâs breaking point
Musa Molla asks: Whatâs the one thing that always breaks first when you take an AI project from demo to production?
You know that feeling. Youâve got the PowerPoint loaded and ready, but when itâs time to give the presentation, suddenly thereâs no sound, thereâs no video, and thereâs definitely no applause.
Musa sees a similar thing at play with AI tools. âThe demo looks magicalâŚand then everything breaks when real users hit it.â
He wants to know the failure points youâve encountered so that maybe yâall can get around them together.
The results are in...but we're afraid to share them
Last week, Ashok Nayak asked: Do you think GPT-5 plays it safe compared to earlier LLMs?
Ashok has a hunch the new model is âholding backâ when it comes to sensitive topics like politics. He put up a pool to see if anyone was picking up similar vibes. And, well, I donât know how to say this, butâŚ
Leaderboard highlights





Every Sunday
Everything you missed this past week on Product Hunt: Top products, spicy community discourse, key trends on the site, and long-form pieces weâve recently published.