... Jeff Benson(@jeff_benson1): It depends. Pricing can be it, but I'll usually give something a go if there's a 14-day or 30-day trial period. More often, if's a mental calculation of: Is the juice going to be worth the squeeze? For any product that's asking me to replace something else (e.g., email client), I have to go: Okay, is the projected benefit compared to staying with what I've got enough to justify ... ... chaotic, trust drops instantly. A clean, intuitive experience signals that the team actually understands the user, not just the features. Comment from Alex Cloudstar(@alexcloudstar): @npmitaart  That makes a lot of sense. Outcomes are the clearest filter. Effort vs