... found myself getting overwhelmed by all the moving parts. To keep my sanity, I started building out a super-detailed checklist. It quickly grew from a simple to-do list into a full-blown playbook covering everything from T-minus 4 weeks out to 48 hours post-launch. It includes things like: Asset Prep: A checklist for every image, GIF and video format. Community Outreach: Templates for reaching out to friends, users and supporters (without being spammy). Launch Day Timeline ...