... breaking, and so on. - Vaizle - I work with Vaizle, but it has very easily emerged as my fav platform. Not even lying. I can keep track of ad performance, check what competitors are posting on social. And best part is that I can feed it my own website + competitors

... thought we knew We assumed enterprise customers wanted the same things as our small business users, just more of it. More security. More control. More features. We never talked to them. We read blog posts. We looked at competitor pricing pages. We guessed. Here's what we missed: Procurement cycles. Enterprise deals take 6-12 months. We had 30-day sales cycles. We weren't built for that. Security reviews. We needed SOC2. We didn't have it. Customers asked ... ... small SaaS with a big ego. What the data said We went back and looked at our own analytics. Feature Build time Customer requests Actual usage after 3 months SSO 8 weeks 4 requests Used by 2 accounts (both internal