... primary actions, accents, hover states, disabled elements, backgrounds, and borders. That alone made a noticeable difference. I also stopped relying on vague phrases like modern and clean. They do not really communicate much. Clear rules around spacing, typography hierarchy, border

... different fonts -- probably not a big deal, but it would be nice to remove some 2. the cards are a bit inconsistent -> the accordian doesnt have a box shadow and the No soup has no borderradius 3. this just looks a bit strange on mobile its super interesting in general! I feel like you will bifurcate your visitors and I think someone who doesn't know the show will be very confused. If thats acceptable to you, then ... ... more to give a quicker and wider overview of various key benefits. For example, under the Get it Now button, could have 4 little "Plan | Build | Run | Improve" labels with links to sections, or single sentence summaries for each. -