Hey! It's easy to work with positive reviews - always respond with gratitude.
If there are negative reviews, it is important to be interested in what exactly the person does not like. You can arrange a survey among users. and most importantly, listen to the audience and work on mistakes.
We organize our user feedback in 4 categories
- What they loved about the product
- What they would change about it
- New feature ideas
- Big bets to explore
Most positive feedback is useful for us to define our messaging and build marketing claims. We use negative feedback to prioritize our product roadmap. If the same negative feedback comes up many times, we add it to the very next sprint.