Do you have any tips for using Instagram to promote your product/service in an organic way?
For me, hashtags are a great organic tool for promotions on Instagram.
@aatishi_sachdeva Just like @price2spy mentioned, before bombarding a post with random and trending hashtags, a properly done research is critical. If your content is relevant and engaging enough for that hashtag category, there's no way it won't rank.
Videos! They're one of the best ways to capture someone's attention. Best practice is to grab their eye in the first 3 secs. Some companies like to use the intro of the logo, but for social you can fully skip that. Jump straight to the most interesting part of the discussion and try to keep the video to under a minute.
@complyant I see. I'm currently not using any videos, but I will definitely have to look into it more. Thanks!
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I cannot suggest from a creator's point of view as I do not offer a product/service on Instagram but I can guarantee from a viewer's and observer's point of view- Your followers want to see how you work, what goes behind the scenes, how you are as a person- so showing a little glimpse of yourself on social media can really help you connect with the audience!
You should try Reels. Create informative yet entertaining Reels around your product/service. Uploading Reels consistently with trending audios will help you reach new audience for sure!
Proper hashtag research is key. Also, activity (liking, following and commenting) content with the hashtags that fit your target audience.
@piotr_pawlowski Thanks for answering! I'm already doing these things, but I guess I should double down on them if I want to see some results.