6 ways to improve your landing page

Sveta Bay
72 replies
Sharing simple tips to get more customers without getting more website visitors. πŸ”Ή Copy β€” A lot of "You" and 'Your' β€” No passive voice β€” Short descriptions (max 3 sentences) πŸ”Ή Transformation β€” Negative state "A" β€” Positive state "B" β€” The price of the journey πŸ”Ή Offer reinforcement β€” Special offer β€” Community β€” Gift β€” Bundle offer πŸ”Ή Social proof β€” Testimonials β€” Opinion leaders β€” Success Cases β€” About us β€” # of customers πŸ”Ή Solve objections β€” FAQ β€” Comparison with alternatives πŸ”Ή Product demo β€” Gifs β€” Images β€” Video That's not just theoretical advice but tried and true tips. We use them all on our landing page πŸ‘€ https://makerbox.club/

Replies

Indu Thangamuthu
πŸ‘ Not every landing page can include pricing. Could you provide other options that might go well?
@indu_thangamuthu @basv I'd assume variable, service based offerings.
Sveta Bay
@indu_thangamuthu how do they sell? Is it always CTA to a call/consultation?
Indu Thangamuthu
@basv Requirements differ with every software. So the pricing is decided only after the discussions and finalization of the requirement. It's always after multiple calls. Esp...custom software.
Maya A
Currently building out a landing page for a product I am making - this is super helpful. Thank you for sharing!
Lawrence Lin
@basv nice tips! I asked ChatGPT to use these tips to write a copy for Product Hunt. lol "Struggling to get more customers for your business? Look no further! With Product Hunt, you can connect with a community of makers, entrepreneurs, and enthusiasts who are eager to discover new products and services. Our platform is designed to help you get the exposure you need to grow your customer base without relying on more website traffic. Transform your business from a negative state A to a positive state B with our simple tips and tools. The journey to success is priced affordably, and we offer reinforcement through special offers, community support, and valuable gifts. See for yourself why Product Hunt has been trusted by so many businesses, with testimonials from satisfied customers, endorsements from industry leaders, and success stories from entrepreneurs just like you. We've helped thousands of businesses grow, and we're confident that we can help you too. Still have questions? Check out our FAQ section, and see how we stack up against the competition. And, for a closer look at what we have to offer, check out our product demo with gifs, images, and videos that showcase all of our features. Join the Product Hunt community today and start growing your business!"
Uday Patel
@basv @linyiru we have launched our product on product hunt. please check out and your upvote and share is appreciated. https://www.producthunt.com/post.... and upvote.
Kovid Batra
Thanks for sharing. Looks really helpful :)
Vishal Patel
Make a clear value proposition: Clearly state what unique benefit your product or service offers to the customer. Keep it simple: Use a clean and simple design to make it easy for visitors to understand your message and focus on the important elements. Use visuals effectively: High-quality images and videos can help explain your product or service and increase engagement. Optimize for mobile devices: Ensure that your landing page is responsive and optimized for viewing on mobile devices. Add social proof: Including customer reviews, testimonials, and trust badges can increase credibility and convert visitors into customers. Use A/B testing: Test different elements of your landing page, such as headlines, images, and call-to-action buttons, to determine which versions drive the most conversions.
Uday Patel
@vishal_patel15 @marceric_a we have launched our product on product hunt. please check out and your upvote and share is appreciated. https://www.producthunt.com/post.... and upvote.
Max Krasilov
TY for sharing! In addition: 1. Making videos with real faces (e.g. for boosting value proposition, social proofs, and opinion leaders block) is often a growing point for many landing pages (cuz it’s a bit difficult to create). If your audience knows the person on screen - it will be brilliant 2. Put some memes and jokes (funny facts with numbers) on the first screen to break banner blindness (also decrease Bounce Rate). The first letter of AIDA. This can help build your communication rapport and lengthen user sessions. I really like this tip πŸ€ͺ
Edward Cederlund
Thanks for sharing, @basv! "Transformation" is so crucial. I checked out your landing page at MarkerBox and found it to be slightly overwhelming with so many different products and services. Almost not sure where to get started, and with what. Curious to know why you chose to have them under one (MarkerBox) vs trying to spin them off individually. For example, the Landing Page Roasting could be one business in and of itself. I'm sure you have thought about this. Again, just asking because I'm curious. Keep it up!
Edward Cederlund
@basv cool! which one is working best?
Nithin Jawahar
Objection solving plays a key role in convincing your user about why your product is better for him/her than the alternatives. Sometimes founders skip this part, because it might involve talking about their competitors. But if you're building with a clear positioning for your product, objection solving helps you become a market leader of your own category.
Lolly Depp
Thank you for the sharing the advices.
Tornike Phkhovelishvili
Thanks for sharing! The content on the hero section can be decisive for the landing page. Here is a resource that I think teaches that effectively: How to write the most important part of your website? - https://knowledgehunt.co/resourc...
Evelina Radoycheva
Good job on your landing page. Pretty sleek and clear πŸ‘Œ
Ágh Helmut
Great content as always! Thanks for sharing!
Enes Aktaş
Thank you for sharing.
Sam Cutting
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Eric Beans
Thank you for sharing
Christian Canlubo πŸš€
Great post! I completely agree with the points you've mentioned on improving landing pages. It's so important to make a strong first impression and these tips are spot on in terms of creating a user-friendly and effective landing page. I especially like the emphasis on keeping things simple and focused, as well as the idea of constantly testing and optimizing. Thanks for sharing this valuable information.
Karim Saif
HelpfulπŸ’›
Mengod KIDJO
Nice tips, so i make a good choice by adding a short video of ipsumdb, my data generator web app on the landing page. Now i'm think about have short description.
Gaurav Parvadiya
This is really helpful.