Shashwat Ghosh

Shashwat Ghosh

AI GTM Expert | Brand Strategist | FCMO
65 points

About

AI GTM Expert, Brand Strategist & Fractional CMO with 24+ years B2B marketing experience. Winner of "Most Admired Marketing Leaders Award" - CMO Asia 2025. Ranked Top 10 Product Marketing India. Creator of proprietary frameworks: ▶️ EPIC Framework (Ecosystem & ABM, Product-Led Growth, Inbound/Outbound, Community-Led) ▶️ IMPACT Framework - Strategic positioning ▶️ CRAFT Framework - AI implementation ▶️ Hub-Spoke Messaging Methodology Key Achievements: - Happay: 2X EXITS - CRED $180M + MakeMyTrip - Locus: Acquired by Ingka Group (IKEA) Oct 2025 - FieldAssist CMO: 2.25× qualified leads, +30% organic traffic - 6+ Major Corporate Rebrands with Wolff Olins, JWT, Digitas Visit https://gtmexpert.com and https://hyper-plays.com

Badges

Tastemaker
Tastemaker
Gone streaking 10
Gone streaking 10
Gone streaking
Gone streaking
Gone streaking 5
Gone streaking 5

Maker History

  • GTM Alpha Consultation
    GTM Alpha ConsultationGet a 30-60-90 day GTM roadmap in 2 minutes—free
    Jul 2025
  • 🎉
    Joined Product HuntJuly 21st, 2025

Forums

Who is worth following on LinkedIn?

Since I've been trying to up my LinkedIn game, I want to connect with the most prominent people on the platform. (Ideally, in the marketing field.)

LinkedIn was primarily a B2B platform or a platform for getting a job (HR segment), but I can see more emerging creators and influencers/stars, who can earn money from sponsorships. If you know how to treat the content, you can get a chance to stand out and create posts that bring you results.

Elena Avramenko

13d ago

🔮 your predictions for vibecoding tools/changes in 2026!?

Let's play a bit of Nostradamus! What are your thoughts on 2026 changes in vibecoding tools capabilities, market dominance etc?
Here is mine:
From prompt app to ideate define plan build.
The winners won t start with a random prompt. They ll start with structure: clarity, scope, flows, acceptance criteria then build.
A whole services ecosystem will form around vibecoding.
Two obvious categories:
= Make it release-ready (engineers finishing the last 20%: architecture, edge cases, compliance etc)
= GTM for the masses (hundreds of thousands of apps shipped and most builders won t know what to do next)
Also: hackathons + internal workshops inside enterprises will become the new sexy way to learn AI. The best vibecoding companies will run these as growth loops.
Enterprise will enter heavily the chat.
Big players will optimize for ENT prototyping + internal tooling, where budgets exist and good enough fast is a real superpower.
Pricing will drop (or evolve).
A real reason people leave vibecoding tools for Cursor is simple: cost (even 20/month is a friction point at scale). Expect pricing to shift in favor of users and monetization to get more creative.
Influencer-educators will become distribution.
The value of an army of consultants/influencers who teach AI via workshops will compound. A strong professional ecosystem can 100 your reach.
Micro-SaaS stories will explode.
We ll hear hundreds of mom & pop businesses doing $1 5k/month not unicorns, but real freedom businesses from non-tech people.
Mobile becomes a priority for almost everyone.
The next wave won t stop at web prototypes. People will want real mobile products.
Niche wins again.
As broad tools saturate, builders will go specialized: video-only landing pages with AI type products or what I m personally obsessed with: native iOS apps and building modaal.dev
Meanwhile, AI companies will keep shifting upmarket to bigger deals and stickier customers.
Curious what you re seeing what would you add / disagree with?

Netflixp/netflixNika

1mo ago

Netflix announced an $82.7 billion acquisition of Warner Bros. What does it mean for users?

Hollywood started panicking because of this Netflix X Warner Bros acquisition.

I m deeply immersed in cinematography, and to me, this feels like proof that theatres could decline even further as people continue to favour streaming. I m also questioning what this means for content quality. Fewer major producers could create more room for monopolies and potential price wars, and I think we can expect subscription prices to rise as a result.

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