Sakshit Bhan

Prepping our first launch and something clicked while planning the 24-hour comment coverage: our team is split between the US and India, which means midnight PT - the moment launches go live - is midday for half of us.

The usual advice treats distributed teams as a coordination problem. But for PH specifically, it might be a cheat code: fully awake people replying to comments during the hours when solo US-based makers are asleep or running on caffeine.

For those who've launched: how did you handle the graveyard hours? Did early-morning comment velocity actually matter to your ranking, or is the 9am 5pm PT window all that counts?

Because building products has become much more accessible thanks to AI, the bar has had to rise a bit, or at least the expectations have become stricter.

I built my own tool, but personally, I wouldn t launch it on Product Hunt yet because it s still very basic and doesn t even have a website.