Richard King

Richard King

Product Marketing AllianceProduct Marketing Alliance
Founder of Product Marketing Alliance
119 points
Exec+ membership
Exec+ membership The ultimate growth platform for product marketing leaders
Product Marketing Certified: B2C Core
Product Marketing Certified: B2C Core The only certification dedicated to B2C Product Marketing.
Product marketing pro+ membership
Product marketing pro+ membership Accelerate your product marketing career
Product Marketing MisUnderstood
Product Marketing MisUnderstood How to establish your role, authority, and strategic value
Product marketing among the C-suite
Product marketing among the C-suite 📢 C-suite put product marketer level of influence at 7.6/10
An intro to product marketing metrics
An intro to product marketing metrics A 24-page publication addressing key questions about OKRs
An intro to personas!
An intro to personas! We’ve put together a stellar intro to all things personas!
State of Product Marketing report 2020
State of Product Marketing report 2020 A meticulous insight of the views of 2000+ product marketers
Product Marketing Tech Stack
Product Marketing Tech Stack Product Marketing Tools of Choice report
Definition of Product Marketing by PMs
Definition of Product Marketing by PMs How do product teams define product marketing?
State of Product Marketing Report 2019
State of Product Marketing Report 2019 Insights from 609 product marketing leaders