Mirella Kłosińska

Mirella Kłosińska

CEO @ Wayde
62 points

About

Locked in the past few months speaking to 300+ influencer marketers. Here’s the biggest insight: to run great campaigns, you need ultra-specific influencers. So I built Wayde - intelligent influencer discovery engine that helps you find creators like -> moms into fitness with toddlers, under 100k followers and no management representation. Shoot me a DM - always open for cool things ✌️ - Started at 13, selling motocross helmets from China with 50% margin. Worked as a Founders' Associate to a post-exit CEO in a seed-stage startup. Now, building AI Agents to make influencer marketing way less of a guessing game.

Badges

Tastemaker
Tastemaker
Gone streaking 10
Gone streaking 10
Gone streaking
Gone streaking
Gone streaking 5
Gone streaking 5

Maker History

  • Wayde
    Wayde Find ultra-specific influencers with contact info in seconds
    Jul 2025
  • 🎉
    Joined Product HuntJanuary 24th, 2025

Forums

Wayde - Find ultra-specific influencers with contact info in seconds

Wayde is an intelligent influencer discovery engine for brands & agencies to find the perfect and ultra-specific creators. Discover our 450M+ influencers with contact info and advanced performance metrics 🎸
Nika

7mo ago

How successful were you when you used influencer marketing for promoting your business or product?

A few minutes ago, I read an overview of a report that more people take a source of news, not traditional outlets and media, but influencers. [I am attaching the screenshot from Reutersinstitute.]

TL;DR:

FB, YT, IG  More attention is dedicated to news media/journalists

Nika

8mo ago

Marketers, founders – what were the best practices when you wanted to scale a B2B product?

I work with B2C products most of the time. I have experience with B2B in sponsorship.

But I can t compare it most comprehensively.

That s why I think some of you have more relevant experience and can compare your work in B2C and B2B.

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