Matias Monzalvo

For decades, the web has been built around a passive model: users arrive, read, scroll, maybe click — and leave. Even with better design systems and faster frameworks, the core interaction hasn’t fundamentally changed. That’s about to shift. By 2026, AI won’t just “enhance” websites. It will redefine how users interact with them. Here are a few changes I believe we’ll see becoming standard...

Many founders run into the same problem: visitors arrive, skim the page, and leave without taking action. Dense copy, long feature sections, and static FAQs demand effort. Real-time answers lower that effort instantly. Here’s what makes AI widgets consistently boost conversions: 1. Answers on demand Visitors don’t have to search or scroll. They ask what they care about and get a clear response...

When we started building Derk, we made a very clear choice: Focus on the product first. We spent most of our time making sure users actually had the AI features they need to turn website visitors into real customers. Because of that focus, branding and visuals were secondary. The landing page worked, but it didn’t really feel like Derk yet. We finally took a step back and asked ourselves: “What...

Attention on the internet has fundamentally changed. People don’t browse websites the way they used to. Today, users expect immediate answers. If they don’t get what they’re looking for in seconds, they leave. A clear example of this shift is how platforms like TikTok normalized consuming content at 2× speed. Our brains are getting used to faster information, less friction, and zero patience...

My Outfit is redefining how people experience fashion. Powered by AI, it lets users virtually try on real clothing from real brands, explore trending outfits, and see how each piece fits their style. For brands, it’s an all-in-one platform to showcase products, drive engagement, and connect innovation with fashion.