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Your content is becoming indistinguishable from your competitors. Here is why.

A study from UNSW Sydney tracked content similarity across 388 keywords in 2019 and again in 2024. Content has become significantly more homogeneous. AI-generated pages now dominate the top rankings, but they all look and sound alike

"If the humans are not involved anymore, what does this mean for the industry in the future?" asked Professor Thomas Reutterer, who led the research.

A Graphite/Common Crawl analysis found that 86% of articles ranking high on Google Search are human-written. AI-generated content gets more impressions, but people still do not engage with it the way they engage with human-written content .

Tool for Digital Privacy - Need your feedback

Hey Product Hunt community!

I m working on a revamping the 3 years old project called PriveGuard.com and wanted to share the vision behind it with the PH community before our official launch.

Nika

8d ago

What are the 5 tools you simply couldn't do your work without?

This could be related to your industry, or even a side project you're working on.

Here are my 5 (I couldn't function without them):

  1. Grammarly proofreading my texts, not just posts, but also client communication

  2. ChatGPT / Claude mostly brainstorming, help with copy, and summarising

  3. Figma I can put the basic graphics together quickly.

  4. Translator sounds incredibly old-school, but English is not my mother tongue

  5. Gmail and not only for communication, but also for storing ideas and sending myself email reminders for posts

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