Emily Schubert

Emily Schubert

Growth @Superscale

About

Passionate about growth, product & getting things done.

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Tastemaker
Tastemaker
Gone streaking
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Gone streaking 5

Forums

We doubled our pricing and got more paying users

When we launched Starnus our competitors were charging $100+/month. So we thought let's undercut them. Start at $20. Make it a no brainer.

Signups were great. Payments? Almost zero.

Here's what actually changed our MRR:

1. Cheap pricing kills trust

Nika

8d ago

What VCs and investors are not looking for in SaaS?

Today, I read a TechCrunch article about what investors are no longer looking for in SaaS, or rather, what to avoid if you don't want to lose their interest.

The red flags were:

  • Too easy to replicate light AI wrappers, generic horizontal tools, basic CRM clones, generic productivity or project management tools.

  • No real depth products where differentiation is mostly UI and automation, anything without proprietary data, surface-level analytics.

  • Becoming obsolete workflow automation tools that coordinate human work (agents are taking over), integrations as a moat (MCP is making connectors a commodity), and "workflow stickiness" products trying to keep humans inside their software.

The perfect product consistency in AI video generation

Today s market moves fast. Brands need to make decisions quickly and ship content even faster.

Every product owner wants the same thing: show the product in the best light, with premium quality, and still keep production efficient.

In other words: high quality, fast turnaround, and smart costs.

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